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FMRF News

Reaching a Younger Demographic Through Social Media

Reaching a Younger Demographic Through Social Media

With prom celebrations just around the corner, reaching younger customers becomes even more important than usual. Pinterest, which now has more than 10 million monthly users, is an effective way to reach a younger demographic, and the free Social Media Guide for...

Research Fund Receives $600,000 for Cut Flower Advancements

Research Fund Receives $600,000 for Cut Flower Advancements

The FMRF received a $600,000 donation from the Flower Promotion Organization (FPO) to fund cut flower marketing and research to help increase the consumption of cut flowers in all retail channels. These efforts will benefit all members of the cut flower community,...

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